系列专题:2008中国营销
1. They (employees) have to feel the rewards that go with winning, in the soul well as in the wallet.
他们(员工)必须感受到与取胜相伴的奖赏——无论是从精神上,还是在口袋里。
——杰克•韦尔奇(通用电气公司前首席执行官)
2. You can be totally rational with a machine. But, if you work with people, sometimes logic has to take a back seat to understanding.
你与机器打交道时完全可以保持理性。但如果你与人打交道,有时逻辑需要让位于理解。
——盛田昭夫(索尼公司创始人)