爱华网点石互动_点石数码 -公司简介
点石数码(Dans Digital，全称：深圳市点石数码科技有限公司)，2003年成立于深圳。创始人为全球动画大师邓博弘。主要从广告短片、三维动画、电影特效制作，是全球顶尖的视效创意公司之一。
I Brief Introduction
In 2003, Dans Digital (Shenzhen Dans Digital Technology Ltd.) was found in Shenzhen. It is one of the leading visual creativity companies in the world, which mainly engages in AD, animation and film special effects production.
创立至今，点石数码出品作品达100余部，其制作工艺多年来均为行业的风向标，多项制作技术与创作手法开行业之先河，如建筑生长动画、工笔画动画的表现手法等。截止2013年，在全球视效创意领域的国际顶尖赛事，先后获得16项国际大奖，其中，12项金奖；另获得34项国际提名；并有10部作品在国际赛事中公映。这些荣誉包含了众多中国人的第一次:
Since the foundation, Dans Digital has produced more than 100 works. Its production level leads the industry for many years, with numerous production technologies and creative practices being the first of its kind, such as building growth animation, traditional Chinese realistic painting animation and other expression techniques. By 2013, Dans Digital has won 14 international awards including 10 gold awards in the global top visual creativity events, in addition to 27 nominations, and 10 of its works released to the public in international events. Anyway, many of its honors set a record in China.
● 邓博弘成为亚洲唯一一位2009全球动画大师；
● 亚洲地区唯一获得“REALFLOW 流体动力学模拟与表现”金奖的公司；
● 中国大陆唯一获得“IMAGINA 欧洲数字内容艺术创意节”金奖的公司；
● 中国首次获得捷克国际动画电影节金奖的公司；
● 中国本土公司唯一获得艾匹克国际广告节奖项的公司；
● 中国唯一一家七部作品获SIGGRAPH公映的公司；
● 中国大陆获AUTODESK公司认定的“软件正版化应用示范单位”；
● 点石数码《金地・芙蓉世家》与福克斯《阿凡达》同列欧特克客户成功案例。
lDeng Bohong, the only Asian laureate of 2009 3Ds Max Master;
lDans Digital, the only Asian company that won gold award in REALFLOW Contest;
lDans Digital, the only Chinese company that won gold award in the IMAGINA Awards;
lDans Digital, the first Chinese company that won gold award in Anifest;
lDans Digital, the only local Chinese company that won awards in Epica Awards;
lDans Digital, the only Chinese company that have 7 works be screened atSIGGRAPH;
lDans Digital, recognized as Model of Software Authorized Application by AUTODESK;
The Gemdale・Lotus Countuard of Dans Digital is in line with theAvatarof Fox Company as successful works of Autodesk.
点石互动_点石数码 -代表作品
《诺德中心》（2005）
《诺德中心》是建筑领域首次运用生长动画表现手法的作品，开创了行业内生长动画的先河。该片荣获2009年美国Siggraph大赛公映以及2009德黑兰国际动画节公映在大赛期间进行展播。
Nobel Center(2005)
Nobel Centeris the first project in architecture field that use growth animation technique, which initiated the growth animation in the industry. The film was honorably released to the public in 2009 Siggraph, and has a broadcast exhibition during the 2009 Teheran International Animation Festival.
建筑“生长动画”：是通过物理解构，采用层剥、逐层递进的陈诉方式，赋予影片效果呈现建筑随着钢架、水泥、玻璃等建筑材料从无到有、瞬间拔地而起或者逐渐生长的表现内容过程。该表现手法由《诺德中心》导演邓博弘2004年首创，因为其严谨逻辑的表达方式，生动的视觉效果，使得该表现手法一经投放即收到全球同行的高度认可并被广泛沿用，发展至今，该表现手法已成为行业的常用表现手法。
Growth Animation in Architecture Field: Through physical deconstruction, use stripping and progressive expressive approaches, endow the film with an effect that can show the process of architecture materials such as steel structure, cement and glass grow out of nothing or rise straight from the ground or gradually go up. The expressive technique was initiated by Deng Bohong, who is the director ofNobel Center. By virtue of rigorous logical expressive way and vivid visual effect, the expressive technique was widely recognized and adopted by global peers. Until now, it has become a commonly used expressive technique in the industry.
《海岸城西座》（2007）
该作品是亚洲在全球流体模拟领域的代表作品，于2007年获得“REALFLOW 流体动力学模拟与表现”金奖，突破此前欧美对流体粒子技术垄断局面。
West Tower of Coastal City(2007)
The product is an Asian representative work in global fluid simulation field, which won the gold award in REALFLOW Contest, and broke European countries’ monopoly in terms of fluid particle technology.
REALFLOW:计算流体力学是起源于20世纪30年代飞机工业的需要，80年代计算机突飞猛进的发展也极大地促进了计算流体力学的发展，其应用领域从最初的航空航天领域不断地扩展到船舶、海洋、化学、工业设计、城市规划设计、建筑消防设计、汽车多个领域；90年代，计算流体力学被好莱坞引入到电影工业制作中，再次扩大了这项科学技术的应用范畴，REALFLOW是在这一应用范畴全球通用的专业软件平台，2007年美国电影艺术和科学学院委员会盛赞RealFlow，称其为“第一个得到广泛应用、正式发售、使用简便的能够在视觉特效中对真实液体进行仿真的系统”颁予了当年的技术成就奖。《后天》、《侏罗纪公园》、《终结者》、《加勒比海盗》、《星战前传》、《哈里波特》、《海神号》、《X战警》、《指环王》、《冰河世纪》、《斯巴达300勇士》的流体特效主要由Realflow制作完成。
REALFLOW: is a professional global software platform in the application sense. The Academy of Motion Picture Arts and Sciences once highly praised the REALFLOW as “the first system that can be widely adopted, officially distributed, easily used, and can simulate the real fluid in the visual special effects” in 2007, and granted the Technique Achievement Award of the year to it.
《金地・芙蓉世家》（2009）
《金地・芙蓉世家》是全球首部通过三维技术实现中国传统工笔画风格的作品。2009年欧洲数字内容艺术创意节中获得“最佳三维模拟金奖”，这是中国人第一次在该赛事上荣摘桂冠。该片与《阿凡达》、《功夫熊猫》一同荣列AUTODESK全球成功客户案例。
Gemdale・Lotus Countuard (2009)
Gemdale・Lotus Countuardis the first film that featured traditional Chinese realistic painting style by way of three-dimensional technology in the world. In 2009, the film won theBest Film-3D Simulationin the IMAGINA Awards, which was marked as the first Chinese work that won this award in the event. Along withAvatarandKungfu Panda, the film was also enlisted in the global successful client records of AUTODESK.
IMAGINA：是全球最高级别的CG盛会之一，也是欧洲最重要的数字内容创意节。其专注于电影、电视、广告和短片中的三维、特效及后期制作的展示活动，为创作者、商家和业界专家提供了广阔的互动空间，成为欧洲乃至全球的数字娱乐及相关商业活动的风向标。 历届IMAGINA AWARD （比赛环节）均得到全球众多顶尖三维、特效和后期制作公司的高度关注。如工业光魔、皮克斯、维塔、蓝天、Buf、Framestore CFC等，另外华纳兄弟、20世纪福克斯、迪斯尼、梦工厂等顶尖电影娱乐制片公司长期选送作品参赛。奖项角逐尤为激烈，《加勒比海盗3》(2008)、《X-战警3》(2007)、《蝙蝠侠前传》（2006）、《超人总动员》（2005）等都是历年来各奖项金奖得主。2009年点石数码共有三部作品入围提名，分别是《金地・芙蓉世家》和《丰盛町》入围“最佳三维模拟金奖”提名，及《荣超・经贸中心》入围“最佳专业技术金奖”提名。最终，《金地・芙蓉世家》荣获“最佳三维模拟金奖”。
IMAGINA: One of the world's top CG events, and also one of the most important digital contents creativity festivals in Europe. It focus on the exhibition of 3D, special effects and post-production in the films, television programs, commercials and short films, which provides a broad interactive space for creators, businessmen and industry experts, and become the vane for European and even the global digital entertainment and related commercial activities.
《鸿隆世纪》（2010）
该片是2010年点石数码三维结合实拍类型的研发作品。影片前后斩获10项国际大奖，其中，在2010捷克国际动漫节中获得“最佳广告奖”，是中国目前唯一一部获奖作品。
Hong Long Century Plaza (2010)
The film is a researching project made by Dans Digital in 2010, which combines 3D with real shot. It won 10 international awards in succession, among which there is the Award of AD & Introductory Spots in 2010 Anifest, and it is also the only Chinese work that gained the very award by now.
捷克国际动画电影节：是由捷克文化部主办，是其境内最大的动漫电影节。本届大赛设置了9个国际竞赛单元，来自世界的56个国家（地区）共计1315部影片参加动画节9个竞赛单元的角逐，其中158部影片入选，包括横扫无数国际大奖的《Lost and Found》、伊瑞・巴塔（Jiri Barta）的影片《In the Attic: Who Has a Birthday today?》等。“该作品技术运用纯熟，富有创意；是充分融合艺术和技术而制作出来的优秀作品。”这是赛事评委们对《鸿隆世纪》的官方评价。
Anifest:the biggest motion picture festival in Czech, which is hosted by Czech cultural department. The event consists of 9 international competition, with a total of 1315 films from 56 countries contended for awards. Among which 158 films were selected, including the awards-sweeping filmLost and Found andJiri Barta’sworkIn the Attic: Who Has a Birthday today?The judges officially assessedHong Long Century Plazaas this: “the work showcases dexterous skills and rich originality, actually an outstanding work that blend art and technology”.
《美的
